Introduction to BoyRio Swimwear (Press Release)

FOR IMMEDIATE RELEASE
BoyRio
www.boyrio.com
Contact: David Laing
6501 E Greenway Pkwy, Suite 103-407
Scottsdale, AZ 85254 USA
Let the sultry sands of Rio de Janeiro splash into your swimwear this season.
From the heart of the swimwear design capital of the world comes BoyRio Swimwear, an innovative new men's collection set to make waves this year.
"We build our swimwear with the consumer in mind. Quality, style and sophistication is our motto at BoyRio," says BoyRio company founder David Laing.
BoyRio (www.boyrio.com) has opened a U.S. Headquarters in Scottsdale, Arizona.
"We've teamed up with a pool of talented designers from the shores of Rio to create a swimwear product line that is bold, stylish, and not only fits, but is also flattering."
Inspirations for the designs come from the vivacious and youthful spirit of Rio de Janeiro. The swimwear line's original mix of prints are fresh, innovative and distinctive. Designs encompass Brazil's energy, beauty, and culture.
"Our goal at BoyRio is to keep consumers satisfied by producing a high quality product that extenuates styles, but also is comfortable." says David.
The BoyRio brand captivates an exuberant South American style. The swimwear offers a variety of styles and color schemes in order to appeal to a wide range of consumer tastes. A main component of the BoyRio collections is the "Sunga" Brazil style suit. This hybrid style is the perfect combination. It provides more coverage than a bikini, but less than a square-cut styled suit. Consumers will find this athletic-look both very slimming and appealing.
"We want our consumers to feel good inside and out of a BoyRio swimsuit. That is why we are committed to donating a portion of our profits to charitable causes both in Brazil and the rest of the world." says David. " We want our consumers to invest in a swimsuit and know they can count on the BoyRio brand for their next purchase."
Brazil's breathtaking coastlines have been enchanting people for decades. Now it's time to let BoyRio swimwear www.boyrio.com captivate you with its appealing, fashionable, distinctive new swimwear collection.